Marc Jacobs Beauty - a luxury beauty line that still has a long way to go - as far as women of color is concerned. Don't get me wrong, I love the majority of the products in the Marc Jacobs Beauty line: the lipsticks are amazing, I love the new Velvet Noir Major Volume Mascara but as far as the range in the selection of foundation - well there's not much to be desired. Let's take the Marc Jacobs Genius Gel Super-Charged Foundation as our example. This foundation is described as a "breakthrough gel foundation that easily builds from natural to full coverage. The Buoyancy Gel™ technology enhances the performance of this long-wearing, anti-aging formula, which includes antioxidant vitamin protection." Sounds great right? You want to try it out right? Awesome! Let's head online to shop.
Hmm...there's only 16 shades? It looks like there are 3 made with African American women in mind...I think? Maybe?Cocoa Deep is the darkest that it goes?
So that's the problem. There is this remarkable foundation that you may want to try but unfortunately, there is not a lot of shade range to choose from. However, I wanted to review the 3 darkest shades in the line - Cocoa Light (Color 82), Cocoa Medium (Color 84) and Cocoa Deep (Color 86) - in hopes that it may help you decide on what to do. So let's dive right on in...
This foundation is a gel like formula that is designed to melt into your skin and not settle into your facial lines. It comes in this sleek glass bottle in 1.0 fluid oz and comes with a pump. It is a light to medium coverage which is great because you can lightly wear it to go out and run errands or you can build upon it for maximum coverage. It does has a light fragrance to it, so please keep that in mind if you are sensitive to smell - it is not a very powerful though.
Cocoa Light will be well suited for you if you have neutral, light golden undertones. Cocoa Medium will be well suited for you if you have golden/orange undertones. Cocoa Dark will be well suited for you if you have red/deep red undertones.
And even though I give you guys as many swatches and review comparisons as I can, I always recommend going to the store and swatching these for yourself if you are able to. Don't forget to swatch any foundation that you're testing out on your jawline and let it settle in for about 5 minutes before making a decision. Also, make sure that you swatch a range of 3 colors so you can get a better idea for the color range and the one that finally disappears into your skin is the one that you want to go with.
If you're not able to make it to the store or you're just shopping online, make sure that you watch this video below so you can get the best view of the foundation colors on my skin tone under different lighting.
So what do you think of the shade ranges in this foundation line? Let me know below!